Speak to Sell: Persuade, Influence, and Establish Authority & Promote Your Products, Services, Practice, Business, or Cause (Paperback)
Master The Art of Public Speaking For Profit Public speaking has been around for centuries, and today, motivational speaking is as popular as ever. And, like a motivational speaker, you can also inspire an audience--to open their wallets and give you money In Speak to Sell, marketing wizard Dan Kennedy shares his secrets, so, whether you are speaking to promote any local business, to book appointments for a professional practice, or sell info-resources or other products at the back of the room...to an audience of 10 or 10,000...you can incite a stampede of response. When you step on the stage, you must intend to turn each and every audience member into a customer. They shouldn't even have a choice in the matter, and failure is not an option. No matter the audience, Dan shows precisely how to do just that. This book will transform your approach to speaking, and by utilizing the valuable techniques presented within, your authority, celebrity, and most importantly, profits, will skyrocket. Inside, you'll discover how to: - sell one-to-many and multiply your earnings - boost your authority and celebrity - craft memorable and persuasive speeches that get results - control the speaking environment to ensure success - master the "Top Four Success Factors" of prosperous speakers - make big money by speaking-to-sell Learn from serial entrepreneur Dan Kennedy, and turn ordinary speaking engagements into moneymaking machines.